Coppinger to head up Killington Pico Area Association

New KPAA director, Michael Coppinger. Photo provided.

KILLINGTON, Vt. – Killington Pico Area Association announced recently the appointment of Michael Coppinger of Rutland to the position of full time director to further grow their mission to support a strong local economy within the Killington Region.

Coppinger brings with him to the position a wealth of experience within the industry, having spent the last ten years as executive director of the Downtown Rutland Partnership (DRP). As the longest serving DRP director in the organization’s history, Coppinger developed a successful marketing strategy for the Downtown that, along with other initiatives, resulted in the highest occupancy rate in more than a decade. Additionally, Coppinger coordinated and oversaw the execution of headlining special events and managed several important infrastructure projects for the business district. Coppinger worked diligently to cultivate relationships with city departments and regional partners to implement initiatives for the advancement of Downtown Rutland. His skillset and passion for economic and community development aligns seamlessly with the goals of this newly created, full-time position.

Coppinger, who was Killington’s Recreation and Parks director from 2001- 2006 commented, “I am thrilled to be working once again in the Killington area, a region known for world class, year-round outdoor recreation, entertainment and a strong sense of community.”

“The hiring of a professional like Mike as a full time director is a great leap forward in the KPAA’s efforts to grow and promote our area businesses because we will now have the guidance, leadership and marketing force in-house that will truly complement the efforts of our Board of Directors, staff and membership,” says Marylou Scofield, attorney at law and executive Board Member, KPAA.

Coppinger’s duties will include membership and overseeing the Killington Welcome Center, which is located at the bottom of the Killington Access Road in addition to several signature events including the Killington Wine Festival and the Vermont Holiday Festival. Coppinger will also direct his focus to the two new membership initiatives including the Tier Sponsorship opportunities for KPAA members. His first day with the organization was Oct. 30.

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